Mojoloco has been retained by Mississippi-based startup PledgeMail, a company tasked with promoting online donations to 5013C’s. PledgeMail’s patent-pending technology provides a method for attaching PledgeStamps™ to outgoing emails. Each stamp represents an online donation. The company is relying on a viral marketing strategy. We often say that “the question is not how can I take advantage of new marketing, but rather: how can I produce something relevant in the new market?” PledgeMail is a perfect example of a company positioned to flourish in the new market! Mojoloco will work with founder David Russel, consultant Ted Hart, and organizational guru Susan McDaniel to provide brand team support as the company nears its critical launch date.