I’ve been invited to speak at the PR Association of Mississippi meeting in Tupelo on March 19.  The requested topic is “the impact of social media on public relations.”  This is always an interesting topic, and I love talking about it.  This is a topic that truly engages the audience.  Here is an excerpt from this talk…

Social Networking isn’t new.  What is new is the context- or the environment.  But just because the environment is new, that doesn’t mean the rules are new.  Would we all act this insane- like kids in a candy store- if the Rotary Club moved from the downtown meeting room over to the banquet hall at the Holiday Inn?  There is one major difference in the new environment.  That is that I can say whatever I want about you with little to no consequence.

After the talk, I’ll post my outline.  It’s actually an interesting read.  Of course…consider the source…